2025 Christmas Parade ApplicatioN
Rockin Retro
The Greater Williamsburg Chamber of Commerce is thrilled to announce that the 2025 Rockin Retro Christmas Parade will be held on Sunday, December 7th at 5 PM. An endearing local tradition since 1953, the Christmas Parade ushers in the holiday season with festive floats, live performances, and a special visit from Santa himself.
Following last year's attendance of over 18,000 spectators, the GWCC anticipates another spectacular turnout. The parade not only provides cherished memories for families but also delivers a significant boost to the local economy. Last year, visitor spending during the parade weekend contributed 20% of total spending in the area, with 37% of that visitor spending directed to local businesses. Notably, restaurants saw a 28% increase in spending compared to the prior four weeks, highlighting the parade's positive economic ripple effect.
Local marching bands may apply with early access by contacting Lauren Moore, Vice President of Communications & Programming. For applications for all other floats, follow the link below to submit your application. After submitting your application, Chamber staff will contact you to confirm your status in the parade. Have questions or interested in sponsoring this free community event? Contact Lauren Moore, Vice President of Communications & Programming.
Unit Entry Cost: $150
NonProfit Organizations Unit entry cost: $100
2025 Christmas Parade Application (Part 1)
The application fee is due with your application, which helps to maintain this free community event for years to come!
After submitting the online application, you will be prompted to download the registration form. Please print and sign this form, and return to the GWCC office or to Lauren Moore via email as soon as possible.